Sicada approached me with more or less a clean slate. They’d nailed their name, and were really fond of it. So I started with designing a logo, using simple shapes to show something that resembled a Cicada (don’t tell ‘em that’s how it’s spelled). They’re working a lot with construction companies and the like, so some Bold Future seemed fitting. For the website, however, I went more in the modern direction, seeing as they’re mission is to digitalize the urban infrastructure and all.Visit website
Logo design, Branding, Website
The parent company of Sicada uses the same shade of yellow and gray, so the color choosing wasn’t that challenging.
CMYK: 0, 29, 90, 0
CMYK: 69, 60, 59, 45